Our Mission:

Change the snack food game by elevating the snack food experience

At VC Dry Goods, we are passionate about snacks

The way we see it, snacking should be more than just a transactional exchange in search of nutrients. It should be a deeper, more engaging experience, like we expect from other foods and beverages at their highest levels. These days, just stopping at high-quality ingredients doesn’t get you there - almost everyone is doing that, and their snacks still fall short. The difference with us is the passion that we bring to the table.

Just like a chef elevates simple ingredients into a gourmet meal, or a brewmaster turns hops and grains into an awesome craft brew, there’s real magic that happens when you combine high-quality ingredients with the time and effort of a craftsman who has real passion for what they’re doing. The whole is truly greater than the sum of its parts, and when food is that good it has real power - it makes an emotional impact on us. That’s why we can’t wait to share those experiences with our friends, and post them on social media (#FoodPorn, anyone?).

We're elevating snacks to that level. We make snacks that are so good, they’ll put a smile on your face, excite you, and maybe even inspire you. We didn't set out to conquer the world of snacks, but the demand from our friends and - later on - our customers, led us there. So here we are, pushing the limits of what it means to be a snack.

You may not immediately give your respect to snacks because of where the snack biz has been for so long, but I can assure you that our snacks will make an impact on you. You will taste the difference, and you will never look back.

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